LEADXVERSE CASE STUDY
Scaling HR & IT Staffing Leads in India
Client Background
An HR and IT staffing firm in Hyderabad, India, provides recruitment services for tech companies. They struggled to connect with HR managers for large-scale hiring projects.
The Challenge
Our client relied on job boards and networking, generating 10–12 leads monthly with a 5% conversion rate. They needed to reach HR decision-makers in India’s tech sector to secure staffing contracts.
Our Solution
Leadxverse launched a multi-channel campaign using cold email, LinkedIn outreach, cold calling, and targeted LinkedIn ads to target HR managers in India’s tech industry.
Approach and Execution
- Audience Research: Built a database of 9,000 HR managers in tech firms using LinkedIn and industry lists.
- Cold Email: Sent 7,000 emails highlighting TalentHub’s success in placing top IT talent.
- WhatsApp Outreach: Connected with 3,500 HR professionals, sharing case studies on recruitment efficiency.
- Cold Calling: Followed up with 2,000 leads to schedule consultation calls.
- LinkedIn Ads: Ran ads targeting HR managers, promoting a free recruitment audit.
Results
Over 6 months, the campaign delivered:
- Outreach: Contacted 9,000 prospects.
- Consultation Calls: Secured 220 bookings.
- Clients Onboarded: Closed 40 staffing contracts.
- Conversion Rate: 18.2% from calls to contracts.
- Revenue Impact: our client reported a 2.8x increase in contract value.
Project Duration
6 months